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Research Summary- Video Impact on Recruiting Efficiency
Maury H. from SparcStart
A comprehensive 2024 study of nearly 10,000 candidates reveals how hiring manager videos transform recruiting efficiency. When candidates view a hiring manager video, they spend more than twice as long learning about the role, leading to better self-selection and higher quality applicants. The research, conducted across the US and Canada, shows that video doesn't just improve candidate quality—it reduces unproductive work throughout the recruiting funnel. For talent acquisition teams facing budget and headcount pressures, hiring manager video offers a proven way to drive better results with fewer resources.
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SparcStart's ROI Calculator
Maury H. from SparcStart
Unlock the potential of video in your recruitment strategy with SparcStart’s ROI Calculator.
Looking to engage candidates with authentic, scalable video content while saving on production costs? Curious about how employee-generated videos can amplify your brand exposure and cut down on advertising spend? Our ROI Calculator provides a clear breakdown of the cost savings and earned media value that video can offer. Whether you're looking to streamline content creation or maximize brand visibility, this tool delivers the insights you need to make informed decisions.
Explore the ROI Calculator today and see the impact video can have on your recruitment efforts.
The 20 Key Questions to Ask When Buying a Video Platform
Maury H. from SparcStart
When buying a video platform, there are a number of key questions you should ask before making your decision to purchase. This document will inform you of a number of those questions. Make sure to read this and ask the right questions when deciding on your next platform!
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